Fitbit Blaze is a fitness watch that’s as stylish as it is smart

Fitbit are a household name in the fast growing fitness tracker market and its latest product is designed to help you maximise every workout, every day, whilst allowing you to personalise your look for any occasion.

A brand new watch-like design, high-res touchscreen colour display and smart notifications gives you instant access to the information that you need to run your day. Steps, distance, floors climbed, active minutes, calories burned – see your stats and stay motivated all day. Wear the Blaze at night to track your sleep and set a silent, vibrating alarm so you wake more peacefully.

Designed for fitness, the Blaze has essential features to reach your workout goals. Record workouts with multi-sport tracking / let Blaze do it with SmartTrack automatic exercise detection. Use Connected GPS to map routes and see run stats. Start a FitStar workout and get step-by-step instructions/graphics on your wrist. Continuous, automatic, wrist-based heart-rate tracking helps you maximise workouts, maintain intensity and monitor calorie burn – without an uncomfortable chest strap.

With an entire line-up of metal, leather and sport bands/frames available, you can find the accessory that fits your workout, outfit and personality to stay motivated, on trend and on track towards goals.

Find the extra motivation that you need to stay on track towards your goals by connecting with friends and family on the Fitbit app. Share stats, send cheers and taunts, direct message each other and compete on the leaderboard or in new Fitbit challenges.

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