According to the Guardian Apple is gearing up to sell audio ads on a music-streaming service it intends to unveil at its developers conference next week, sources have told Reuters, going up against Google and US-based Pandora Media in the increasingly competitive market for mobile music.
The iPhone maker, which has been working to put together a streaming music service for the past year, has contacted some of its bigger advertisers but hasn’t started selling the service extensively yet, one of the people said.
Is this the right move for Apple or is this dead technology? Have Apple ran out of new ideas and are now reproducing ideas that have been done already? Only time will tell but I hope to see more innovative Apple releases before the end of the year.
article quoted from guardian http://www.guardian.co.uk/technology/2013/jun/07/apple-iradio-apple-streaming-music