How to use social media to get a job
Here are 8 tips on the most effective ways of using social media to get a job:
An online portfolio or CV
A good step would be to create a tailored blog, portfolio website to social media page to showcase your work. This won’t take you long, you can create a basic website in less than an hour.
Another great way could be to create an infographic. Or even a YouTube video about your skills and experiences.
Creating an online portfolio can direct potential employers straight to your best work. Share this onto your social media profiles. Try pinning them too so it’s the first thing an employer will see when they go on your profile.
Search for jobs on LinkedIn and Twitter
LinkedIn’s job section is a handy feature you should take advantage of. A lot of recruiters will upload their jobs directly to LinkedIn. With its ‘easy apply’ function all you do is send your CV.
On Twitter, you can search for job searching/hiring hashtags to see posts that link to the job advert. You can also search for more tailed and specific roles with hashtags.
Privatizing your social media
You should assume that employers will probably view your social media profiles before inviting you to an interview.
Check your social media profiles for anything you wouldn’t want your employer to see. Tweak your privacy settings based on this. This doesn’t mean you have to hide everything necessary. It might seem suspicious if an employer can’t find you, as social media is such a big part in society now.
You can check to see what your employer will see by Googling yourself in an incognito window. Put your name and current occupation into Google and see what comes up. You can do the same with Facebook with your email address if you’re not signed in.
Show your personality
You should try to develop like an online brand but still showing your personality and humour. Stay professional but show you’re an interesting person outside the office. Employers will not only be looking for someone to be qualified but also a cultural fit for the team.
keep up with industry news
You can also keep an eye out on what the employers/ recruiter is up to. As they will do the same to you. Find out what areas they work in, any projects they’ve been working on and any other interests and insights you can find.
The research will make it easier to start to get to know your recruiter. And therefore, allows you to bring up topics you know they are interested in.
Avoid cliched buzzwords
If you’re posting that you’re a passionate, results-driven team player who puts 100% in everything, it might be time for you to update.
Cliché words won’t do you any favours in your job search. They are too generic and show no personality. Add a little creativity, originality and flair to your social posts.
Keep your social media updated
It is vital to keep your social media profiles updated when job searching. Check that all your contact details are correct. Make sure all posts (that you want employers to see) are public. If you have profiles that aren’t up to date or only have a few posts it may look like you’re not committed. So, make sure it is all updated or consider deactivating accounts.
Creative profiles
It isn’t suggested to sign up to every social network for the sake of it. But pick out a few that can make you stand out. If you’re more of a visual thinker try Instagram or Pinterest. While if you’re more of writing try Twitter or LinkedIn.
Check out our latest blog on Tips for a career change in 2020
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